What We do

WHAT WE DO

180 Marketing is a full service agency dedicated to achieving our customers’ marketing objectives using all forms of media. With a strategic outlook, we develop and execute marketing campaigns that involve print, web, online and direct channels to reach and register with the target audience.

In a nutshell we help you find the RIGHT TARGET and reach them at the RIGHT TIME, with the RIGHT MESSAGE, through the RIGHT CHANNELS. But there is some stuff we DON’T want to do.

Strategic Development/ Counsel

Marketing Planning
Market and Competitive Research
BRAND DEFINITION/ MANAGEMENT
Brand Development
Market and Competitive Research
Positioning
Logo Design
Ongoing Brand Management

Direct Marketing

DM Planning
Design
Variable Data Printing (in-house)
Database/Mailing List Sourcing
Lettershop Coordination
Email Marketing

Architectural Models

Custom-built to scale
Intricate and realistic details

Public Relations

Results-Driven Strategic Communications Plans
Media Relations
New Product Launches and Seasonal Product Reviews
Store Openings
Press Kit Development
Publicity Tours
Media Training
Crisis Communications
Celebrity/Influencer Engagement
Red Carpet Management
Strategic Sponsorships & Partnerships
Leveraging Corporate Social Responsibility Strategies

Interactive

Web Site Design
Multimedia – Flash, PowerPoint
Video and Webtv
NEW! MOBILE APP DESIGN

Design

Print Collateral
Package Design
Digital Printing (in-house)
Large Format Printing (in-house)
POP / Displays
Trade Show Display Design

Media

Media Planning and Coordination
(print, outdoor, radio)
Online advertising strategy and planning
Radio ad production
Photography
TV production
Digital signage & displays

Event Planning & Management

Curated guest lists
Invitation design, distribution & management
Vetting & coordinating of vendors
Space Design

Social Media Marketing

Online Branding Strategy
Social Profile Creation
Analytics Reporting
Content Creation & Management
Geo-targeted Advertising Strategy & Execution
Contesting & Promotions
Blog Development (including strategy, design, setup and/or optimization)
Online Reputation Management

Music

Royalty-Free Custom Audio Sound Tracks
Produced exclusively for your brand and use!

WHAT WE DON`T DO

Cookie Cutter Marketing

Marketing is all about differentiating yourself from the competition. So why do so many agencies push strategies and present designs that are essentially the same, regardless of client, industry and market?

You’ve seen their portfolios. The work looks good enough, but there is something unusually consistent from one client to the next.

Now take a look at our showcase. We take pride in producing work that is unique and targeted. That’s because we carefully and thoughtfully seek to understand your goals, your needs, your customers, your positioning and your resources.

No Two Clients Are the Same

Cookie cutter marketing may be quick, and it may be cheap. But does it work? We don’t think so.

Your customers are moving targets. They consume information (yours’ and your competitors’) in many ways. They make decisions based on numerous points of contact with your message.

Marketing that works is based on reaching the RIGHT target, at the RIGHT time, through the RIGHT channels, with the RIGHT message.